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Store Troopers

Online & On Shelf Retail Marketing Strategy for Consumer Technology

A BLOG for Retail Marketers of Consumer Technology

Need Help Finding This Item? This sign Sums up my Customer Journey at Best Buy.

March 23, 2017 by Patty Jensen

If you sell your product at Best Buy, you may be interested in this personal customer journey. This particular experience happened while searching for a new wearable device. To say it was frustrating, is putting it mildly. The Products Considered Previously, I had three Jawbone Up wrist bands and the batteries wouldn't hold a charge. Jawbone replaced the bands for me but … [Read more...]

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