...that’s what you get in Cracker Jack® When I saw the latest "prize" in Cracker Jack® is an augmented reality app, I took note that it is driving kids to smartphones. It is an app called Blippar which is an augmented reality game for your smartphone. The "prizes" allow the user to open new aspects of a game from their phone. I was underwhelmed. I guess, however, the … [Read more...]
Virtual Reality and Augmented Reality and the Future of Retail
If you haven’t lived in the woods for the past couple of years you know that these days Virtual Reality and Augmented Reality are all the rage in Silicon Valley. The potential implications of these two technologies can’t be overstated as they might transform many facets of modern society from how we browse the web to how we will work in the future. For the purpose of this … [Read more...]